Vara Solutions will assist small businesses to reach their maximum potential in the market. Our marketing services will support our clients to reach their target audiences and meet their daily quotas for the company to grow. Our expertise follows these three simple core values: Discuss, Develop, and Integrate (DDI)
Discuss
- Brand/product in-depth discussion
- Finalize on the target audiences
- Other services needed - Possible future events to reach a target audience and promotion events - event coordinating/managing services
Develop
- Market Strategy - marketing campaigns and tactics,
- Target audience research — influencer, demographic, psychographic, perception, usage, preference research
- Market Research - market opportunity/threats research, competitive research, strategic positioning research, brand perception research, consumer insights research, key audience analysis, and prioritization research
- Social media market research.
- Digital marketing campaigns (often includes the creation of website landing page or micro-site)
- Viral and grassroots marketing programming.
- Interactive and internet-based communications — HTML email marketing campaigns, and website update
- Corporate social responsibility (CSR) campaigns
- ause marketing campaigns
- Internal communications and employee engagement programs
- Influencer seeding
- Word of mouth marketing campaigns
Integrate
- Ongoing campaign management and oversight
- Frequent updates and formal reporting based on client goals
- Custom report generation of results based on the client’s preferred methodology.